" In terms of strategy and that is kind of what I am trying to get down to here and we talked about I think these are all great methods, the articles, the directories, the possible partnerships, tell me your feelings about displacing your competitors, let me give you a couple of examples, if a merchant for example had, even though you just mentioned is probably not a great idea for most people, if they had three sites with different domains, with different contents for slightly different niche markets, can they help fend off competition by optimizing all three of those sites let us say and therefore having listings from those three sites in the top 10.

Absolutely true and you know I found a loophole recently for a manufacturer’s product that the market was not too competitive for and I was actually able to use some outside trade group or trade directories like Trade Key, Partner, couple of those things, the key word optimize for my listing to get on the front page, it is completely to display the competition and so

That is a valid technique then. Let us call it a marketing tactic. "